gila river hotels & casinos: arizona’s official sports hq

cross-platform campaign

emmy award winner, 1 silver + 2 bronze addy award winner

This powerful campaign was imagined to highlight Gila River Hotels & Casinos' sponsorships of the Arizona Cardinals, Diamondbacks, Coyotes, Phoenix Suns and Mercury, and ASU Athletics. High energy impact moments interweave a rallying coach-like narrative for the audience to feel completely immersed in the fanbase.